The mighty SMS

Full article at:

Do not organise a funeral for SMS just yet

While SMS is losing the mobile messaging war against players like WhatsApp and Facebook, the service is still a valuable business tool.

Many businesses and financial institutions use SMSs to communicate with their customers, especially when security is a concern.

The fact that SMSs work on any mobile phone, and is a robust technology which offers an asynchronous communication channel, means it is still unmatched in the business world.

For now, WhatsApp, Facebook Messenger, and BBM cannot offer the security, delivery guarantees, and ubiquitous support of SMS. Until that happens, SMS still has a prominent place in the mobile environment.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s